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Technologie-Roadmapping

Technologie-Roadmapping

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Product Details

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783662527085
Condition
New
Product Description

Das Buch liefert das Handwerkszeug, um Zukunftsstrategien fr Technologieunternehmen zu entwerfen, deren technologische Position im Zeitablauf auszubauen, Marktchancen frhzeitig aufzuspren und Ressourcen zielorientiert einzusetzen. Leistungsfhige und erprobte Kernwerkzeuge wie das szenariogesttzte explorative und das TRIZ-basierte Technologie-Roadmapping helfen Fach- und Fhrungskrften bei einem erfolgsorientierten Vorgehen.Eine intensive Anbindung der Kunden, wie sie durch IT-gesttzte und psychologische Techniken erreicht werden kann, ebenso wie eine patentdatengetriebene Exploration von Technologiefeldern schlieen sich eng an das Technologie-Roadmapping an. Sie bilden neben instruktiven Beispielen aus der additiven Fertigung und aus der Langfristplanung Chinas die zentralen Neuerungen der 4. Auflage.

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