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Realoptionen in der Unternehmenspraxis
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Traditionelle Investitionsbewertungsverfahren knnen zu unternehmerischen Fehlentscheidungen fhren. Immer mehr Unternehmen wenden zur Lsung dieses Problems den Realoptionsansatz an, der die Bewertung von Investitionsprojekten mit einer bisher nicht zu erzielenden Genauigkeit erfasst. Das Buch vermittelt kompetent die Grundzge der Realoptionstheorie und gibt konkrete Hilfestellungen bei der Anwendung im Unternehmensalltag.
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