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Springer Nature
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GTIN
9783540019817
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Product Description

Unternehmenswert entsteht durch Identifikation, Steuerung und Ausbung realer Optionen. In einem Dreischritt beleuchtet das Buch ein breites Spektrum von theoretischen Grundlagen, praktischen Beispielen und knftigen Entwicklungsmglichkeiten des Realoptionsansatzes. Neben die Darstellung ausgefeilter Methoden zur Nutzung von Handlungsflexibilitt tritt eine Flle von Beispielen aus dem unternehmerischen Alltag der Fhrungskrfte internationaler Unternehmen. Schlielich werden Perspektiven erffnet fr die weitere Durchsetzung des Realoptionsansatzes als anerkannter Entscheidungshilfe bei Investitionen in einem von Unsicherheit geprgten Umfeld. Mit realen Optionen knnen die Entscheidungstrger flexibel und kompetent auf Unsicherheit reagieren und von Risiken profitieren.

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