Beginning PHP and MySQL E-Commerce

Name: Beginning PHP and MySQL E-Commerce
Brand: Springer Nature
SKU: 9781430202912
Availability: InStock

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Product Details

Brand

Springer Nature

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Part Number

GTIN

9781430202912

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New

Product Description

Beginning PHP and MySQL E-Commerce: From Novice to Professional, Second Edition covers every step of the design and building process involved in creating powerful, extendable ecommerce web sites. Based around a realworld example involving a web site selling tshirts, you'll learn how to create and manage a product catalog, build and integrate a shopping cart, and process customer accounts and PayPal/credit card transactions. With the ecommerce framework in place, authors Emilian Balanescu and Cristian Darie show you how to integrate advanced features sure to set your web site apart from the competition. You'll learn how to expand your catalog using Amazon Web Services, optimize the web site for the search engines, and take advantage of Ajax to build an even more userfriendly shopping cart. Other highlights: The authors show you how to build a complex, extendable ecommerce web site using sound development practices This second edition has been updated to take advantage of a more flexible templating system, and new chapters cover Ajax integration and search engine optimization The text goes beyond basic product and customer management, showing you how to integrate product reviews, process payments using both credit cards and PayPal, and expand your web site catalog using thirdparty services such as Amazons affiliate program.

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