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Professionelles Sales & Service Management
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Ein effektives und effizientes Sales & Service Management gewinnt in wirtschaftlich immer engeren Mrkten an Bedeutung. Vor diesem Hintergrund zeigen renommierte Fhrungskrfte und Wissenschaftler die Entwicklung von Service-Strategien, die Schaffung einer Service-Mentalitt ber alle Hierarchie-Ebenen und in allen Funktionsbereichen, die Optimierung des POS, die Ausgestaltung von Flagshipstore-Konzepten und die Konzeption von wertschpfungsbergreifenden Service-Netzwerken auf.
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