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Lebenszyklusmanagement in der Automobilindustrie

Lebenszyklusmanagement in der Automobilindustrie

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783834966131
Condition
New
Product Description

Der Erfolg eines Unternehmens hngt sehr stark von einem attraktiven und konsistenten Produktangebot ab. Am Beispiel der Automobilindustrie entwickelt Ulrich Raubold ein integriertes Modell mit neuen Lebenszyklusanstzen, welches dem Kunden grtmglichen Nutzen bietet und die Attraktivitt der Produkte sichert, jedoch Komplexitt und Aufwand fr die Unternehmen in einem beherrschbaren Rahmen hlt. Mit Hilfe von Experteninterviews werden magebliche Einflussfaktoren auf den Produktlebenszyklus identifiziert und diskutiert.

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