Compare Prices | Create Shopping Lists with Price Drop Alerts | Set Coupons, Promo Codes & Sales Alerts | Get Access to Exclusive Deals and Much More... All in One Place | Read all about it here

Digital Business and Electronic Commerce

Digital Business and Electronic Commerce

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783030634827
Condition
New
Product Description

This textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with basics, activities and success factors, and an analytical view on user behavior. Dedicated chapters on mobile and social media present fundamental aspects, discuss applications and address key success factors. The Internet of Things (IoT) is subsequently introduced in the context of big data, cloud computing and connecting technologies, with a focus on industry 4.0, smart business services, smart homes and digital consumer applications, as well as artificial intelligence. The book then turns to digital business models in the B2C (business-to-consumer) and B2B (business-to-business) sectors. Building on the business model concepts, the book addresses digital business strategy, discussing the strategic digital business environment and digital business value activity systems (dVASs), as well as strategy development in the context of digital business. Special chapters explore the implications of strategy for digital marketing and digital procurement. Lastly, the book discusses the fundamentals of digital business technologies and security, and provides an outline of digital business implementation. A comprehensive case study on Google/Alphabet, explaining Google's organizational history, its integrated business model and its market environment, rounds out the book.

Available Colors
Available Sizes
1 Offer Price Range: $84.99 - $84.99
BEST PRICE

Single Product Purchase

$84.99
@ Link.springer.com     BUY Now

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
Contact Store Call Store Contact Support
$84.99 $84.99

$84.99
See Site In stock Visit Store

Similar Products

Inverse Problems and Related Topics

$169.99

Blockchain and Banking

$79.99

Praxishandbuch Event Management

$54.99

Politik, Brokratie und staatliche Ausbildungsbeihilfen in Deutschland

$59.99

The Dynamics of Federalism in Nigeria

$54.99

Haitian-Dominican Counterpoint

$54.99

Catheter Ablation of Cardiac Arrhythmias

$169.99

Metzler Lexikon Literatur- und Kulturtheorie

$34.99

"Arbeit ist keine Ware" 100 Jahre Internationale Arbeitsorganisation

$64.99

Integrated Audio Amplifiers in BCD Technology

$129.00

Managing COPD

$49.99

Cambridge and Vienna

$109.99

Dada and Existentialism

$99.99

Comparative Gene Finding

$129.00

Mediengeschichte und kulturelle Differenzierung

$59.99

Menschheit auf dem Laufsteg

$39.99

Convergence and Hybrid Information Technology

$54.99

Werner Heisenberg und die Physik unserer Zeit

$59.99

Human Resource Management in International Firms

$109.99

Craftspeople and Designer Makers in the Contemporary Creative Economy

$54.99

The BBC

$109.99

Women between Submission and Freedom

$39.99

Piagets Genetic Epistemology for Mathematics Education Research

$149.00

Proceedings of the Third International Conference on Computational Intelligence and Informatics

$169.00

Infrastructure for Agents, Multi-Agent Systems, and Scalable Multi-Agent Systems

$39.99

Pizza Face: A Graphic Novel

$9.74

Advanced Social Interaction with Agents

$109.99

Mathematics Past and Present Fourier Integral Operators

$54.99

Digital Media and Documentary

$59.99

Social Research after the Cultural Turn

$54.99

Sika Deer

$349.00

Leadership Development in Emerging Market Economies

$169.99

Die moderne Grostadt

$59.99

Grundrume und verallgemeinerte Funktionen

$19.95

Guidelines for Sensory Analysis in Food Product Development and Quality Control

$84.99

Mechanik smart gelst

$19.99

Intelligent Tire Systems

$89.99

Switchpoints for the Future of Logistics

$49.95

Anleitung zur Entwicklung elektrischer Starkstromschaltungen

$59.99

Gene Therapy for Acute and Acquired Diseases

$84.99