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Organisatorischer Wandel durch Globalisierung
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Anfang der 90er Jahre entstand die Idee einer neuen Organisationsform fr multinationale Unternehmen. Danach sollen diese sich als integrierte Netzwerke organisieren, wollen sie im Globalisierungsproze erfolgreich bestehen. Die konkrete Umsetzung einer solchen Strategie ist bisher aber erst in seltenen Fllen, z.B. bei ABB, gelungen. Der Autor vefolgt die Wege dreier internationaler Konzerne (BASF, Hoechst und Schering AG) bei ihren Anstrengungen, ihre Managementprozesse und ihre Organisation den Anforderungen der Globalisierung entsprechend auszurichten. Dabei wird gezeigt, ob und inwieweit bei deutschen Unternehmen diese Vision bereits Wirklichkeit geworden ist.
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