Breaking News!
60% Off the Hottest Halloween Costumes & Accessories

Global Brand Management

Best Price (Coupon Required):
Buy Global Brand Management for $63.00 at @ Link.springer.com when you apply the 10% OFF coupon at checkout.
Click “Get Coupon & Buy” to copy the code and unlock the deal.

Set a price drop alert to never miss an offer.

1 Offer Price Range: $69.99 - $69.99
BEST PRICE

Single Product Purchase

$63.00
@ Link.springer.com with extra coupon

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
$69.99 $69.99

10% OFF
This deals requires coupon
$63.00
See Site In stock Visit Store

Product Details

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783834941381
Condition
New
Product Description

Die Marke ist der bedeutendste Vermgenswert vieler Unternehmen. Durch die Globalisierung der wirtschaftlichen Aktivitten muss sich die Marke zunehmend in heterogenen Mrkten beweisen. Entscheidend fr den Markterfolg ist das von den Nachfragern in den Zielmrkten wahrgenommene Image der Marke. Es stellt sich die Frage, welche Auswirkungen unterschiedliche kulturelle, konomische und soziodemographische Faktoren auf die Markenfhrung haben? Wulf Stolle analysiert auf Basis konzeptioneller berlegungen und einer umfangreichen empirischen Erhebung in Brasilien, China, Deutschland und den USA, welche Konsequenzen sich aus der Marktheterogenitt fr die Wahrnehmung und Beurteilung von Automarken ergeben.

Available Colors
Available Sizes

Reviews

0
0 reviews
5 stars
4 stars
3 stars
2 stars
1 star

Questions & Answers

Similar Products

Scholar Zone Summer Reading & Writing Grade 7

Scholar Zone Summer Reading & Writing Grade 7

$650.00
Profikurs ABAP

Profikurs ABAP

$14.99
Lakes of Mongolia

Lakes of Mongolia

$129.00
Pervasive Knowledge and Collective Intelligence on Web and Social Media

Pervasive Knowledge and Collective Intelligence on Web and Social Media

$54.99
Challenges of Software Verification

Challenges of Software Verification

$129.00
Business Ethics and Environmental Fraud

Business Ethics and Environmental Fraud

$179.99
Sustainability in Energy and Buildings 2023

Sustainability in Energy and Buildings 2023

$189.00
Audience Engagement and the Role of Arts Talk in the Digital Era

Audience Engagement and the Role of Arts Talk in the Digital Era

$109.99
Disruptive Cooperation in Digital Health

Disruptive Cooperation in Digital Health

$119.99
Wanderer und Seefahrer im Rahmen der Altenglischen Odoaker-Dichtung

Wanderer und Seefahrer im Rahmen der Altenglischen Odoaker-Dichtung

$59.99
Anlagenbelegungsplanung in der Prozessindustrie

Anlagenbelegungsplanung in der Prozessindustrie

$59.99
Bayesian and Frequentist Regression Methods

Bayesian and Frequentist Regression Methods

$99.00
Codes on Algebraic Curves

Codes on Algebraic Curves

$129.00
Information Systems and Neuroscience

Information Systems and Neuroscience

$119.99
Generation und Identitt

Generation und Identitt

$64.99
Translation Engines: Techniques for Machine Translation

Translation Engines: Techniques for Machine Translation

$54.99
Hochbau fr Ingenieure

Hochbau fr Ingenieure

$79.99
Summer Program Collection Grade 3

Summer Program Collection Grade 3

$326.00
Changing Perspectives on the Social Sciences in Ghana

Changing Perspectives on the Social Sciences in Ghana

$109.99
Nanorobotics

Nanorobotics

$219.99
Gravity Field, Seismicity and Tectonics of the Indian Peninsula and the Himalayas

Gravity Field, Seismicity and Tectonics of the Indian Peninsula and the Himalayas

$169.99
Black Religion and the Imagination of Matter in the Atlantic World

Black Religion and the Imagination of Matter in the Atlantic World

$39.99
Invasive Aquatic Species of Europe. Distribution, Impacts and Management

Invasive Aquatic Species of Europe. Distribution, Impacts and Management

$219.99
Child Spacing and Family the Netherlands

Child Spacing and Family the Netherlands

$54.99
Custom Memory Management Methodology

Custom Memory Management Methodology

$169.99
Systemic Radiotherapy with Monoclonal Antibodies

Systemic Radiotherapy with Monoclonal Antibodies

$109.99
Sozialrumliche Perspektiven in der stationren Altenhilfe

Sozialrumliche Perspektiven in der stationren Altenhilfe

$34.99
Femininities and Masculinities in the Digital Age

Femininities and Masculinities in the Digital Age

$139.99
Noninvasive Ventilation in Sleep Medicine and Pulmonary Critical Care

Noninvasive Ventilation in Sleep Medicine and Pulmonary Critical Care

$199.99
George Orwell: A Reassessment

George Orwell: A Reassessment

$29.99
Time Dependent Constitutive Behavior and Fracture/Failure Processes, Volume 3

Time Dependent Constitutive Behavior and Fracture/Failure Processes, Volume 3

$169.00
MultiBody System SIMulation

MultiBody System SIMulation

$199.99
Consumers, Tinkerers, Rebels

Consumers, Tinkerers, Rebels

$32.99
GraphITA

GraphITA

$129.00
Radiographic Planning and Assessment of Endosseous Oral Implants

Radiographic Planning and Assessment of Endosseous Oral Implants

$39.99
Tryptophan, Serotonin, and Melatonin

Tryptophan, Serotonin, and Melatonin

$259.00
An Idiots Fugitive Essays on Science

An Idiots Fugitive Essays on Science

$39.99
Mrtyrer Schlachtenhelfer Friedenstifter

Mrtyrer Schlachtenhelfer Friedenstifter

$59.99
Kndigungspraxis, Kndigungsschutz und Probleme der Arbeitsgerichtsbarkeit

Kndigungspraxis, Kndigungsschutz und Probleme der Arbeitsgerichtsbarkeit

$44.99
Geometry of Cauchy-Riemann Submanifolds

Geometry of Cauchy-Riemann Submanifolds

$84.99
previous
next