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Operatives Management und der Erfolg junger, innovativer Unternehmen

Operatives Management und der Erfolg junger, innovativer Unternehmen

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783835005921
Condition
New
Product Description

In der Praxis gilt das operative Management als wesentlicher Erfolgsfaktor junger Unternehmen. Trotz der Relevanz des Themas liegen in der Grndungsforschung jedoch bislang kaum Erkenntnisse zum operativen Management junger Unternehmen vor. Tim Hiddemann untersucht, welchen Einfluss die unterschiedlichen Bereiche des operativen Managements auf den Erfolg junger Wachstumsunternehmen ausben, die in innovativen und meist durch hohe Unsicherheit gekennzeichneten Branchen angesiedelt sind. Anhand des Strukturgleichungsverfahrens Partial Least Squares (PLS) und auf der Basis einer Stichprobe von 307 jungen Wachstumsunternehmen untermauert er die Erfolgsrelevanz des operativen Managements fr junge Wachstumsunternehmen auch unter hoher externer und interner Unsicherheit. Er zeigt weiterhin, dass die operative Kontrolle von ausschlaggebender Bedeutung und wichtiger ist als die operative Planung.

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