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Immaterielle Belohnungen, individuelle Kreativitt und Innovationen in KMU

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Springer Nature
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N/A
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GTIN
9783658054380
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New
Product Description

In der heutigen globalisierten Welt mssen kleine und mittlere Unternehmen zunehmend Innovationen hervorbringen, um auf den hart umkmpften Mrkten langfristig berleben zu knnen. Einen besonderen Einfluss auf die Entwicklung von Innovationen haben betriebliche Anreizsysteme. Basierend auf Theorien aus der Psychologie und Soziologie analysiert Patrick Krell den Effekt der immateriellen Belohnungen auf ein individuelles intrapreneuriales Verhalten vom Mitarbeiter. Zustzlich wird der Einfluss der individuellen Kreativitt des Mitarbeiters als mediierende Variable untersucht. Die Forschungsergebnisse sttzen sich auf die Befragung von Mitarbeitern des mittleren und oberen Managements.

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