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Category Supply Management
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Mit der Konzeption des Category Supply Managements entwickelt Karl J. Grajczyk einen umfassenden Managementansatz zur Entwicklung, Steuerung und Umsetzung von Einkaufsstrategien fr differenzierte Warengruppen. Aus einer Befragung internationaler produzierender Unternehmen leitet der Autor umfassende Handlungsempfehlungen fr die funktionsbergreifende Umsetzung des warengruppenorientieren Supply Managements durch industrielle Einkaufsmanager ab. Da die Segmentierung des Einkaufsvolumens in Waren- bzw. Materialgruppen einen weiten Verbreitungsgrad in Unternehmen aufweist, werden in dieser Arbeit strategische Anstze der Einkaufspraxis und der betriebswirtschaftlichen Warengruppenforschung miteinander verbunden.
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