Breaking News!
60% Off the Hottest Halloween Costumes & Accessories

Strategisches Markenmanagement in Business-to-Business-Mrkten

Best Price (Coupon Required):
Buy Strategisches Markenmanagement in Business-to-Business-Mrkten for $58.50 at @ Link.springer.com when you apply the 10% OFF coupon at checkout.
Click “Get Coupon & Buy” to copy the code and unlock the deal.

Set a price drop alert to never miss an offer.

1 Offer Price Range: $64.99 - $64.99
BEST PRICE

Single Product Purchase

$58.50
@ Link.springer.com with extra coupon

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
$64.99 $64.99

10% OFF
This deals requires coupon
$58.50
See Site In stock Visit Store

Product Details

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783834928504
Condition
New
Product Description

Anhand von drei empirischen Studien zeigt Jens Schmitt, unter welchen Bedingungen der Aufbau und die Fhrung starker Marken in Business-to-Business (B2B)-Mrkten zum Unternehmenserfolg beitragen, und wie Marken die Kaufentscheidungen von organisationalen Kunden beeinflussen. Er vergleicht die Funktionsweise von Marken zwischen B2B- und Business-to-Consumer (B2C)-Umfeld und identifiziert zentrale Stellhebel zur erfolgreichen Gestaltung des B2B-Markenmanagements.

Available Colors
Available Sizes

Reviews

0
0 reviews
5 stars
4 stars
3 stars
2 stars
1 star

Questions & Answers

Similar Products

Prehistoric Warfare and Violence

Prehistoric Warfare and Violence

$199.99
Advances in Internal Medicine and Pediatrics / Ergebnisse der Inneren Medizin und Kinderheilkunde

Advances in Internal Medicine and Pediatrics / Ergebnisse der Inneren Medizin und Kinderheilkunde

$44.99
Global Optimization in Engineering Design

Global Optimization in Engineering Design

$219.99
Hello Seasons!: Hello Autumn!

Hello Seasons!: Hello Autumn!

$5.96
Organisationskonzepte im 19. und 20. Jahrhundert

Organisationskonzepte im 19. und 20. Jahrhundert

$59.99
Calcined Clays for Sustainable Concrete

Calcined Clays for Sustainable Concrete

$249.99
Advances in Nanostructured Cellulose-based Biomaterials

Advances in Nanostructured Cellulose-based Biomaterials

$39.99
Bioreactors and Biotransformations

Bioreactors and Biotransformations

$219.99
Mathematik 1 Beweisaufgaben

Mathematik 1 Beweisaufgaben

$29.99
Social Movements, Public Spheres and the European Politics of the Environment

Social Movements, Public Spheres and the European Politics of the Environment

$54.99
Die elektrischen Leuchtrhren

Die elektrischen Leuchtrhren

$59.99
Sulfur Dioxide Insertion Reactions for Organic Synthesis

Sulfur Dioxide Insertion Reactions for Organic Synthesis

$54.99
Pseudo-Bosons and Their Coherent States

Pseudo-Bosons and Their Coherent States

$119.00
Anleitung zur Erkennung, Prfung und Wertbestimmung der gebruchlichsten Chemikalien fr den technis

Anleitung zur Erkennung, Prfung und Wertbestimmung der gebruchlichsten Chemikalien fr den technis

$59.99
Stochastic Analysis and Applications

Stochastic Analysis and Applications

$29.99
Marianne Ehrmann

Marianne Ehrmann

$59.99
Institutions, Ethnicity, and Political Mobilization in South Africa

Institutions, Ethnicity, and Political Mobilization in South Africa

$39.99
Technologie, sozialer Wandel und menschliches Verhalten

Technologie, sozialer Wandel und menschliches Verhalten

$49.99
Patterns of Life

Patterns of Life

$139.99
Natural and Artificial Rockslide Dams

Natural and Artificial Rockslide Dams

$169.99
Coaching und Gesellschaft

Coaching und Gesellschaft

$34.99
The Testability of Distributed Real-Time Systems

The Testability of Distributed Real-Time Systems

$84.99
C++20 Quick Syntax Reference

C++20 Quick Syntax Reference

$44.99
Interdisciplinary Explorations of Postmortem Interaction

Interdisciplinary Explorations of Postmortem Interaction

$59.99
Digital-for-Development: Enabling Transformation, Inclusion and Sustainability Through ICTs

Digital-for-Development: Enabling Transformation, Inclusion and Sustainability Through ICTs

$89.99
Mehrstufige Losgrenplanung mit Kapazittsbeschrnkungen

Mehrstufige Losgrenplanung mit Kapazittsbeschrnkungen

$59.99
Wissenschaftliches Publizieren und Prsentieren

Wissenschaftliches Publizieren und Prsentieren

$29.99
Advances in Chemoreception

Advances in Chemoreception

$54.99
Visual Rhetorics of Communist Romania

Visual Rhetorics of Communist Romania

$129.99
Technological Challenges

Technological Challenges

$169.99
Tobacco Smoking and Nicotine

Tobacco Smoking and Nicotine

$39.99
Global Media Arts Education

Global Media Arts Education

$179.99
Sanctuary City

Sanctuary City

$59.99
Therapy Talk

Therapy Talk

$54.99
Differential Privacy

Differential Privacy

$69.99
Model-Based Testing of Reactive Systems

Model-Based Testing of Reactive Systems

$54.99
Schlsselkompetenzen: Schreiben in Studium und Beruf

Schlsselkompetenzen: Schreiben in Studium und Beruf

$19.99
Grundriss der Allgemeinen Physiologie

Grundriss der Allgemeinen Physiologie

$39.99
Graph-Based Representations in Pattern Recognition

Graph-Based Representations in Pattern Recognition

$39.99
Value Chain Management in the Chemical Industry

Value Chain Management in the Chemical Industry

$109.99
previous
next