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Strategie als Kunst des Mglichen

Strategie als Kunst des Mglichen

Brand
Springer Nature
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N/A
Part Number
0
GTIN
9783835001473
Condition
New
Product Description

Strategische Initiativen sind ein zentrales Instrument erfolgreichen Wandels. Parallel zur periodischen Planung werden diese eigenstndigen Projekte bzw. Projektprogramme lanciert, um ausgewhlte wettbewerbsrelevante Themen gezielt zu bearbeiten. Torsten Schmid setzt sich mit dem Management strategischer Initiativen in Grounternehmen auseinander. In einer empirischen Studie analysiert er detailliert die Erfolgspraktiken von Projektleitern in den Aufgabenfeldern Entwicklung einer Geschftsidee, Organisation der Initiative und Prozessmanagement. Er entwirft ein realistisches und konstruktives Leitbild von Strategie als der "Kunst des Mglichen". Ein pragmatisches Vorgehen, das sich auf mgliche Interventionen beschrnkt, ist danach eine wichtige Grundhaltung der Fhrungskraft.

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