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Technologieinduzierte Innovationen
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Innovationen liegen auch dann vor, wenn fr bereits bekannte Technologien neue oder abgewandelte Einsatzmglichkeiten gefunden werden. Es stellt sich die Frage, wie der Transfer von technologisch wohl vertrautem Wissen auf neue Anwendungsfelder erfolgt. Auf der Basis der Grounded Theory berprft Inken Braunschmidt den Stand der Theorie auf Lcken, Widersprche und Mngel der Systematik. Den Vorstellungen des Theoretical Sampling entsprechend untersucht sie drei Gruppen von Unternehmen, in denen arteigene Ausprgungen technologieinduzierter Innovationen zu erwarten sind. Im Mittelpunkt stehen folgende Ergebnisse: " Der Prozess des innerbetrieblichen Technologie-Transfers unterscheidet sich deutlich nach der theoretischen Gruppierung; dies spricht gegen eine undifferenzierte Anwendung von Management-Tools. " Das Innovationspotenzial von (lteren) Industrieforschern wird fr den Technologie-Transfer berraschend positiv beurteilt.
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