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Messung des Innovations- und Intrapreneurship-Klimas
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Product Details
Sarah Eckardt analysiert den Zusammenhang der Dimensionen des Innovations- und Intrapreneurship-Klimas mit den unternehmerischen und innovativen Verhaltensweisen der Mitarbeiter, die neue Produkte oder Dienstleistungen innerhalb der bestehenden Strukturen eines Unternehmens entwickeln und dabei auch interne Widerstnde berwinden. Aufbauend auf einer empirischen Analyse werden konkrete Erkenntnisse ber Faktoren gewonnen, die vom Management beeinflussbar sind und zur Gestaltung der Rahmenbedingungen fr Innovation eingesetzt werden knnen.
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