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Product Details

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783824464142
Condition
New
Product Description

Angesichts steigender Umweltbelastungen sehen sich Unternehmen mehr und mehr gefordert, Beitrge zum Umweltschutz zu leisten. Im Rahmen prventiver Umweltschutzkonzepte erhlt die Entwicklung kologischer Produkte eine zentrale Bedeutung. Daniela Triebel entwickelt ein Konzept fr ein kologisch vertretbares und konomisch tragbares Industriedesign. Die Autorin erarbeitet wesentliche Gestaltungsprinzipien kologischen Industriedesigns fr Konsumgterhersteller und zeigt die fr eine Implementierung notwendigen organisatorischen Voraussetzungen auf. Vor dem Hintergrund aktueller Tendenzen im Konsumentenverhalten hinterfragt sie die marktliche Durchsetzbarkeit kologischen Industriedesigns und gibt konkrete Anregungen zur marktgerechten Gestaltung kologischer Produkte.

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