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Informationswirtschaft

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Springer Nature
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9783824473243
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Product Description

Das Wirtschaftssystem wandelt sich zu einer global ausgerichteten Netzwerkkonomie. Dies bewirkt eine zunehmende Initiierung und Abwicklung von Geschften ber das Internet und den Zusammenschluss von Unternehmen zu virtuellen Strukturen mit vernetzten Wertschpfungsketten. Die Beitrge dieses Sammelbandes setzen sich mit dem Austausch und der Verfgbarkeit von Informationen auseinander. Sie behandeln zentrale Themen des Forschungsgebiets Informationswirtschaft wie Electronic Business, Erschlieung von Internetressourcen, Informationsqualitt, Web Public Relations, Wissensmanagement und internationale Kommunikationskulturen.

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