Copied Wettbewerberreputation fr Aggressivitt
Wettbewerberreputation fr Aggressivitt
Whrend die traditionelle Marketingforschung die Konsumenten in den Vordergrund stellt, gilt seit neuem der Marketingwettbewerb als eine der wichtigsten Herausforderungen in Wissenschaft und Praxis; denn das Verhalten von Konkurrenten determiniert Markterfolg einer Firma grundlegend. Aufbauend auf verhaltenswissenschaftlichen Erkenntnissen untersucht Oliver W. Kaul die Entstehung von Wettbewerberreputation fr Aggressivitt (WRA) sowie deren Bedeutung fr zuknftiges Wettbewerbsverhalten. Der Autor entwickelt ein theoretisches Rahmenwerk, das er empirisch testet, und zeigt Implikationen fr die Marketingpraxis auf.
Price Comparison
| Seller | Contact Seller | List Price | On Sale | Shipping | Best Promo | Final Price | Volume Discount | Financing | Availability | Seller's Page |
|---|---|---|---|---|---|---|---|---|---|---|
|
BEST PRICE 1 Product Purchase
|
|
$49.99 | $49.99 |
|
$49.99 | See Site | In stock | Visit Store |
Reviews
Questions & Answers
Soil Dynamics and Soil-Structure Interaction for Resilient Infrastructure
$109.99
Submechanophobia: An AFK Book (Five Nights at Freddy's: Tales from the Pizzaplex #4)
$8.24
Schule als Fall
$59.99
Dismantlement and Destruction of Chemical, Nuclear and Conventional Weapons
$169.99
Evidence based diagnostics of musculoskeletal disorders in primary care
$49.99
Heizung und Lftung von Gebuden
$49.99
Lockout-Tagout
$17.99
Current Cardiovascular Drugs
$99.00
Learn About: The Five Senses: Touching
$5.24
Chemical Reactor Development
$219.99
Regenerative Strategies for Maxillary and Mandibular Reconstruction
$139.00
Schlackenkunde
$64.99
City Diplomacy
$69.99
European Market for Fruit and Vegetables
$219.99
High-Density Helicon Plasma Science
$129.99
Handbuch fr Freie Journalisten
$74.99
Grundlagen der Materialwirtschaft
$59.99
A Short History of Sino-Soviet Relations, 19171991
$169.99
True Tales of Medical Physics
$37.99
Veterinary Science
$169.99
Practical Management of Systemic Sclerosis in Clinical Practice
$109.99
Altered Sensations
$149.00
How Do Dinosaurs Get Well Soon?
$5.21
Big Data and Security
$139.99
Erziehungswissenschaftliche Videographie
$9.99
Public Relations Management in Africa Volume 1
$169.99
Learning from Informal Settlements in Iran
$99.99
Die Meinungsmacher in der Mediengesellschaft
$39.99
Personalized and Precision Medicine Informatics
$159.99
Lattices of Dielectric Resonators
$109.99
Algorithm Theory - SWAT '94
$39.99
Laboratory Exercises for Sensory Evaluation
$79.99
Nature-inspired Optimization of Type-2 Fuzzy Neural Hybrid Models for Classification in Medical Diag
$39.99
Topology of Real Algebraic Sets
$99.00
On the Ethical Imperatives of the Interregnum
$59.99
Model Organisms to Study Biological Activities and Toxicity of Nanoparticles
$109.99
Communications, Signal Processing, and Systems
$259.00
Topographies of Memories
$129.99
The Chicks in the Barn
$5.21
Barnes & Noble Fate Be Changed: A Twisted Tale by Farrah Rochon
$18.99
