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ko-effektive Produktentwicklung
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Ausgehend von fnf Prinzipien der Produktentwicklung erarbeitet Michael Frei ein Konzept der ko-effektiven Produktentwicklung, das die kologischen Aspekte bereits in den frhen Phasen des Entwicklungsprozesses bercksichtigt. Die Produktentwicklung erhlt dabei wichtige Inputs aus dem Umweltmanagement. Der Schwerpunkt der ko-effektiven Produktentwicklung liegt auf der systematischen Ableitung und Verwendung umweltrelevanter Ziele, die auf Umweltaspekten der Produkte sowie auf den umweltbezogenen Anforderungen der Stakeholder und des Unternehmens basieren. Eine Fallstudie rundet die Darstellung ab.
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