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Investitionscontrolling
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Die Auswahl der richtigen Methode, um die Vorteilhaftigkeit von Investitionen zu berechnen; die kritische Analyse von Investitionsantrgen, Prioritten setzen bei knappem Investitionsbudget, Investitionskontrolle - Investitionen sind ein zentrales Thema der Controllerarbeit. Der besonderen Wichtigkeit des Investitionscontrolling entsprechend bietet das Sonderheft 1/2004 der Fachzeitschrift "Controlling & Management" ein breites inhaltliches Spektrum. Praxisberichte aus Unternehmen, fundierte Therorie, ein Interview zum Markencontrolling sowie eine ausfhrliche Fallstudie geben Einblick in diesen Kernbereich des Controlling.
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