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Springer Nature
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9783322823977
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Product Description

Nach einem grandiosen Boom herrscht Katerstimmung in der E-Economy. Schwache Brsenwerte geben scharfe Munition fr Attacken gegen die einst hoch gejubelte, junge Wirtschaftselite. Doch die Triumphgefhle der Old Economy greifen zu kurz. Am Beispiel Deutschlands rumt Insider Thomas Anderer auf mit Vorurteilen, Missverstndnissen und falscher Hme. Er portrtiert Bernd Kolb, Paulus Neef, Michael Otto, Friedrich von Bohlen und Susanne Westphal und zeigt auf, wo die Potenziale am Markt von morgen liegen und welche Fehler der Vergangenheit vermieden werden mssen. Geschwindigkeit, Wissens-Vernetzung und emotionale Intelligenz sind auch die dynamischen Krfte der Zukunft. "Engagiert wie selten bringt uns hier einer zusammen mit Machern und Gemachten, mit Siegern und Besiegten, mit Verfhrern und Verfhrten, ja, auch mit Betrgern und Betrogenen der New Economy." Fritz Raff, Intendant des Saarlndischen Rundfunks Thomas Anderer ist Grnder und Inhaber der Unternehmensberatung Thomander + Co mit Bros in Mosbach und Hamburg. Beratungs-Schwerpunkte sind E-Business, Networking und Management.

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