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Fokus Kunde
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Product Details
Robert Becker zeigt eindrucksvoll anhand vieler Fallbeispiele, wie ein Unternehmen sich strategisch, organisatorisch und personell verndern mu, wenn es sich vollstndig auf seine Kunden fokussieren will. Im Mittelpunkt stehen dabei teamorientierte Anstze: Kunden-Fokus-Teams konzentrieren sich auf ausgewhlte Kunden und schaffen ein einzigartiges Kunden-Beziehungssystem. Fhrungs- und Managementteams halten das Organisationsnetzwerk zusammen.
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