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Product Details

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783322902085
Condition
New
Product Description

Wir stehen an einem Wendepunkt. Die weitere Entwicklung in Gesellschaft, Wirtschaft und Politik kann nicht mehr gegen die Natur erfolgen, sondern nur noch mit ihr. Bioting - eine Wortkombination aus Biologie und Marketing - gestaltet Unternehmensprozesse nach Vorbildern der Natur. Peter Baumgartner-Wehrli zeigt mit diesem neuen strategischen Konzept, wie sich Unternehmen und Mitarbeiter an vernderte Umweltbedingungen anpassen und erfolgreich positionieren knnen. Das Ziel sind nachhaltige Optimierungsprozesse im gesamten Unternehmen: - Wie lsst sich das erfolgreiche "Betriebssystem" der Natur ins Unternehmen bringen? - Neuer Ansatz: Bioting - Fallbeispiel: Ein nach Bioting gefhrtes Unternehmen Ein origineller und ntzlicher Leitfaden fr eine visionre Unternehmensfhrung. Peter Baumgartner-Wehrli ist Unternehmensberater sowie Mitinhaber und Verwaltungsratsprsident der BIOTING AG in der Schweiz.

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