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Diffusion von Informationstechnik
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Product Details
Informationstechnik hat nahezu alle Bereiche der betrieblichen Praxis durchdrungen. Anbietern wie auch Anwendern fehlt jedoch ein Instrumentarium, um die Besonderheiten der Integration von Informationstechnik in industrielle Mrkte zu beschreiben. Christian Kuhlmann zeigt, da neben der Gesamtmarktperspektive auch symbolische und innerbetriebliche Aspekte der Diffusion von Informationstechnik zu bercksichtigen sind. Der Autor entwickelt eine allgemeine Diffusionstheorie, mit deren Hilfe sich ein vollstndigeres Bild und gltigere Prognosen industrieller Mrkte gewinnen lassen.
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