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Implementierung von Managementkonzepten
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Umfassende Managementkonzepte wie Total Quality Management, Lean Management, Reengineering, Virtual Organization gewinnen bei der Initiierung und Gestaltung von Vernderungsprozessen an Bedeutung. Wie lassen sich diese Konzepte erfolgreich in bestehende Unternehmensstrukturen implementieren? Martin Boehme analysiert am Beispiel von TQM Probleme der Implementierung von Managementkonzepten und ordnet sie neueren berlegungen aus dem Strategischen Management und dem Change Management zu. Auf der Basis organisationaler Lerntheorien erarbeitet der Autor eine Methodik zur Entwicklung von Implementierungsstrategien und zeigt anhand eines Praxisbeispiels deren erfolgreiche Realisierung.
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