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Brand
Springer Nature
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N/A
Part Number
0
GTIN
9783642313875
Condition
New
Product Description

Niederlassungen mssen ganzheitlich gefhrt und gesteuert werden - andernfalls sind Umsetzungslcken oder Governance-Gaps unvermeidlich und uern sich durch mangelnde Strategieumsetzung, Kommunikationsproblemen bis hin zu Skandalen wie Kartellklagen oder Korruptionsfllen. Ganzheitliche Steuerung von Niederlassungen ist eine Governance-Aufgabe, die nicht nur im Pflichtenheft des Boards steht; Management und Mitarbeitende mssen innerhalb ihrer Verantwortlichkeiten einen Teil dazu beitragen, sei das im Bereich Risikomanagement, Anspruchsgruppenmanagement oder bzgl. der Integritt. Das Buch erlutert die 6 Bereiche ganzheitlicher Fhrung theoretisch und anhand zahlreicher Praxisbeispiele. Darber hinaus wird der Bezug zum Markterfolg und zu Innovation abgeleitet. Checklisten helfen dem Praktiker bei der Umsetzung dieser Hinweise.

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