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Consulting Banking

Consulting Banking

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783663059554
Condition
New
Product Description

Beratungsqualitt im Firmenkundengeschft wird zum Gtesiegel im Konkurrenzkampf der Banken, ein umfassendes Beratungskonzept ist fr das Kreditkundengeschft heute unverzichtbar. Gerade hier werden "mageschneiderte" Produkte verlangt. Consulting Banking geht ber die klassische Bonittsbeurteilung. Es werden Szenarien des Kreditrisikos entworfen und erlutert. Eine solche dynamische, informationstechnologisch gesteuerte Bonittsanalyse bildet das ideale Instrument des Firmenkundenmarketing.

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