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Operations Management
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Unter dem Begriff Operations Management wird die Auftragserfllung bei der Erstellung von Sachleistungen und Dienstleistungen zusammengefasst. Das Lehrbuch vermittelt, wie Produkte entwickelt, Prozesse gestaltet und Strukturen festgelegt werden mssen, um den Erfordernissen eines Kufermarktes gerecht zu werden. Wie stellt man die Auftragserfllung flexibel und wirtschaftlich auf? Wie knnen Lieferzeiten und Liefertreue beeinflusst werden? Anhand von anschaulichen Beispielen erhlt der Leser Hilfen fr den erfolgreichen Einsatz verschiedenster Methoden.
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