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Management und Informationstechnik
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Das Wissen in der Managementlehre nimmt - wie in anderen Fachgebieten auch - stndig zu, womit gleichzeitig eine Spezialisierung verbunden ist, die jedoch hufig das vernetzte Denken behindert. Aufgrund des Fortschritts in der Informations- und Kommunikationstechnologie steigt gleichzeitig die Notwendigkeit, die sich dadurch entstehenden Mglichkeiten in fast jedem betriebswirtschaftlichen Teilbereich zu nutzen, um im Wettbewerb bestehen zu knnen. Das vorliegende Buch verfolgt das Ziel, die beiden Themengebiete in kompakter Form zu verknpfen, wobei der Schwerpunkt der Darstellung die Managementlehre bzw. Betriebswirtschaftslehre betrifft. Diesem Vernetzungsgedanken wird in bisher erschienenen Bchern oftmals zu wenig Beachtung geschenkt.
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