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Unternehmenssteuerung in der produzierenden Industrie

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Brand
Springer Nature
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N/A
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GTIN
9783658021429
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New
Product Description

Namhafte Fhrungskrfte, erfahrene Unternehmensberater und renommierte Wissenschaftler geben in diesem Herausgeberwerk einen berblick ber aktuelle Herausforderungen und Best-Practice-Lsungen in der Steuerung von produzierenden Unternehmen. Aus Sicht der Fhrungsfunktionen Chief Executive Officer (CEO), Chief Financial Officer (CFO), Chief Sales Officer (CSO) und Chief Operating Officer (COO) werden jeweils konkrete Problemstellungen aufgegriffen und spezifische Lsungsanstze detailliert erlutert. Neben konzeptionell-methodischen Anstzen werden zahlreiche Best-Practice-Beispiele aus der Beratungs- und Unternehmenspraxis herangezogen. Im Vordergrund steht hierbei stets die Frage, wie Steuerungsinstrumente in Unternehmen gestaltet werden mssen, um die Unternehmensfhrung in einem zunehmend volatilen Marktumfeld bestmglich zu untersttzen.

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