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Ob Einsteiger oder erfahrener Verkufer: Dieses Buch ist Ihr Werkzeugkoffer fr mehr Erfolg im Technischen Vertrieb. Der strukturierte Leitfaden hilft Ihnen Schritt fr Schritt, neue Kunden zu gewinnen. Lernen Sie die Erfolgsfaktoren unterschiedlicher Interaktionsmodelle kennen, erobern Sie das Buying Center Ihrer Kunden und meistern Sie den Vertriebszyklus vom Erstgesprch bis zum After-Sales-Service! Auch fr erfahrene Verkufer liefert das Buch Antworten auf viele Herausforderungen. Frank Jttner, Leiter Miele Vertriebsgesellschaft Deutschland Wer die hier vorgestellten Verkaufswerkzeuge einsetzt, wird garantiert Verkaufserfolge produzieren! Alexander Schnaidt, Director of Sales Central Europe, Ambach ALI AG Dieses Buch war lngst berfllig! Hier wird die Lcke zwischen Verkaufstheorien und Praxisalltag geschlossen. Frank Frster, Geschftsfhrer, Kronen Kchengerte GmbH.

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