Compare Prices | Create Shopping Lists with Price Drop Alerts | Set Coupons, Promo Codes & Sales Alerts | Get Access to Exclusive Deals and Much More... All in One Place | Read all about it here

Mixed Method Research Design

Mixed Method Research Design

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783319026862
Condition
New
Product Description

This book is a comprehensive guide to design and conduct the research in management-related field, such as marketing management and human resources management. It provides an overview of the real research conducted by authors throughout their careers and explains the important and growing research design used in management research-mixed method research design. Video tutorials are also included for complete qualitative data collection and data analysis. These videos are included to help readers understand the research and apply the techniques using the recommended software programs. Mixed Method Research Design: An Application in Consumer-Brand Relationships (CBR)begins with an introduction, providing background on the study including related literature in the areas of consumer-brand relationships, which helps the book to show how research questions and research objectives can be developed for the mixed method study. This is followed by a detailed explanation of the methodology, which establishes the ground rule for the study. Finally it takes look at the analysis and results of mixed method research study. Additionally the book examines the procedures of mixing of qualitative and quantitative paradigms in research both in terms of hypothesis development and testing. It helps readers understand how to design their research studies using mixed method design. It also demonstrates managerial implications, to help understand how mixed research design could be used to show contribution to the theory and practice.

Available Colors
Available Sizes
1 Offer Price Range: $39.99 - $39.99
BEST PRICE

Single Product Purchase

$39.99
@ Link.springer.com     BUY Now

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
Contact Store Call Store Contact Support
$39.99 $39.99

$39.99
See Site In stock Visit Store

Similar Products

The Land Question in Britain, 1750-1950

$119.99

Workplace Envy

$109.99

Verfassungsrecht II - Grundrechte

$29.99

The Mind-Body Politic

$79.99

Frankreich eine Privilegiengesellschaft

$59.99

Atlas of SPECT-CT

$109.99

Enterprise Information Systems II

$109.99

The Crime Analyst's Companion

$169.99

Lexile Collection Middle School Levels 700-790

$125.00

Adversary Detection For Cognitive Radio Networks

$39.99

Understanding Emergent Urbanism

$109.00

Arriving Where We Started

$39.99

Issues in Urban Earthquake Risk

$219.99

Shape Memory Alloy Valves

$109.99

Telecommunications Modeling, Policy, and Technology

$169.99

Untersuchungen ber die Reduzierung dynamischer Bahnabweichungen bei numerisch gesteuerten Werkzeugm

$79.99

Proceedings of Innovative Computing 2024, Vol. 4

$179.99

ber die Nachwirkung der Gasteiner Kur

$54.99

Signaling Pathways and Molecular Mediators in Metastasis

$169.99

Current Challenges on Supramolecular Assemblies

$39.99

Das Schleifen der Metalle

$79.99

Tableau Systems for First Order Number Theory and Certain Higher Order Theories

$34.99

Drones and the Annihilation-Image in Contemporary Warfare

$139.99

Seeing Autism through Parents Feedback, Sketchnotes, Technology, and Evidence-based Practices

$39.99

Biotechnological Approaches to Sustainable Development Goals

$169.99

Organverantwortlichkeit fr Finanzanlagegeschfte in der AG

$49.99

Forests in a Market Economy

$219.99

Cell Walls and Surfaces, Reproduction, Photosynthesis

$84.99

Institutional Logics and Practice of the Evolution of UrbanRural Relationships

$109.99

GeoSensor Networks

$39.99

Job Scheduling Strategies for Parallel Processing

$54.99

Photon Upconversion Nanomaterials

$109.99

Managed Realignment : A Viable Long-Term Coastal Management Strategy?

$39.99

Blue and Green Cities

$99.00

Fragmentierte Teilhabe. Partizipationsgestaltung in stationren erzieherischen Hilfen

$49.99

Service-Oriented Computing ICSOC 2016 Workshops

$54.99

The Functional Treatment of Parsing

$109.99

The Rise of Green Finance in Europe

$169.99

Kompendium der Psychotherapie

$84.99

Unbestimmte Transzendenz

$59.99