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Strategie-Check Transport- und Logistikunternehmen
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Paul Wittenbrink zeigt in diesem essential die aktuelle Situation von Transport- und Logistikunternehmen im Hinblick auf ihre strategische Positionierung und ihre Anstze zur Ergebnisverbesserung. Darber hinaus werden konkrete Handlungsempfehlungen zu den Themen Kunden, Produkte, Preise, Offerten/Vertrieb, Kostenrechnung/Controlling, Strategie, Finanzen/Liquiditt und Personal aufgezeigt.
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