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Instrumente zur Strategieentwicklung

Instrumente zur Strategieentwicklung

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658326876
Condition
New
Product Description

Dieses essential untersttzt bei der Entwicklung von Unternehmens- bzw. Geschftsfeldstrategien, indem es die dafr wichtigsten Instrumente vorstellt. Dabei liegt die Besonderheit darin, dass die ausgewhlten Methoden in sich schlssig sowie mit dem allgemeinen Strategieprozess abgestimmt sind, wodurch jedes Instrument einen zentralen Beitrag leistet. Um die berleitung in die Praxis zu erleichtern, werden die Instrumente nicht nur von konkreten Handlungsempfehlungen begleitet, sondern auch von einem durchgehenden Beispiel. Das Buch bietet fr die erfolgreiche Strategiearbeit sonach ein kompaktes Gesamtpaket, das durch die Eingrenzungen einen hohen Nutzen fr die Praxis verspricht.

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