Business Development and Economic Governance in Southeastern Europe
Business Development and Economic Governance in Southeastern Europe
Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783031053504
Condition
New
Product Description
This book addresses contemporary and modern topics around business growth and economic development in Southeastern Europe. It covers a wide range of business issues focusing on the adoption of new technologies, finance of SMEs, place marketing, value co-creation, contribution to economic growth, and internationalization. Moverover, it sheds new light on the micro- and macroeconomic developments and monetary policy issues in the Eastern European and Balkan countries. This book is a useful tool for scholars in economics and finance interested in the further economic development of the Balkans and Eastern European countries as well as to professionals in the business, financial and insurance sectors.
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