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Erfolgsfaktoren von Mobile Business

Erfolgsfaktoren von Mobile Business

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658127701
Condition
New
Product Description

In seiner Masterarbeit befasst sich Martin Egeli mit der digitalen Transformation von Unternehmen durch Mobile Informationstechnik (IT) und identifiziert in den vier Ebenen Strategie, Prozesse, Systeme und Kultur zehn zentrale Erfolgsfaktoren fr Mobile Business. Er entwickelt darauf aufbauend das Mobile Business Maturity Model. Dieses Reifegradmodell mit fnf Reifegradstufen von geringer bis zu integraler Mobilitt erweist sich als ein vielseitig einsetzbares Managementinstrument, um den eigenen Entwicklungsstand im Unternehmenskontext zu reflektieren und Weiterentwicklungen anzustoen.

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