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Herausforderung Fachkrftemangel

Herausforderung Fachkrftemangel

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658204211
Condition
New
Product Description

Im Hinblick auf den gegenwrtigen Fachkrftemangel untersucht Kathy Krger die Mglichkeiten erfolgreicher Personalrekrutierung unter besonderer Bercksichtigung sozialer Einrichtungen und Betriebe. Die Bedeutung des Personalmarketings, seine Regeln und Instrumente sowie die Einbettung in das betriebliche Personalmanagement werden dargestellt. Die Autorin zeigt die Voraussetzungen fr erfolgreiches Personalmarketing auf und liefert konkrete Handlungsempfehlungen fr die Praxis.

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