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Candidate Experience auf Karriere-Webseiten der deutschen Bundesministerien

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Product Details

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658391522
Condition
New
Product Description

Wissenschaft und Praxis sind einig darin, dass eine positive Candidate Experience auf die Wahrnehmung von privatwirtschaftlichen und ffentlichen Organisationen als Employer Brand einzahlt. In der Flle mglicher Kontaktpunkte zwischen Kandidat*innen und Organisationen gelten organisationseigene Karriere-Websites weiterhin als wichtigstes Medium. Doch so eindeutig die Auffassung ber eine gute Candidate Experience auf Karriere-Webseiten auch scheint, so undeutlich ist die Definition von gut in diesem Zusammenhang. Die CUBE-Analyse von Prof. Dr. Scholz in der durch den Autor weiterentwickelten Form quantifiziert und qualifiziert die Candidate Experience zeitgem. Anhand der Karriere-Webseiten der 2021 neu konstituierten deutschen Bundesministerien wird analysiert, wie die Bundesverwaltung heute und in Zukunft im starken Wettbewerb um arbeitskraftanbietende Menschen (War for Talent) bestehen kann.

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