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Data Analytics im Mittelstand

Data Analytics im Mittelstand

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658065638
Condition
New
Product Description

Mangelnde Datenqualitt in Unternehmen verursacht hohe Kosten und verflscht Analyseergebnisse. Mittelstndische Unternehmen sind hier besonders betroffen, da sieFehlentscheidungenaufgrund ihrer begrenzten Ressourcen nur schwer kompensieren knnen. Angesichts groer Datenmengen muss dieEntscheidungsfindung untersttzt werden- allerdings nicht nur durch Informationstechnologien, sondern auch durch den Menschen. Dieses Buch zeigt, wie dieformalisierte Informationsgewinnung und die daraufgesttzte Entscheidungsfindungzum Wettbewerbsvorteil fr den Mittelstand wird. Die Autoren geben Einblick in das Thema "Big Data" und stellen den konkreten Einsatz in der Praxis dar.

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