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Big Data
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Product Details
Stefanie King geht in ihrem Buch der Frage nach, weshalb Big Data, trotz des hohen Wertschpfungspotentials, bis heute nicht in allen Industriezweigen und Unternehmen genutzt wird. Im ersten Teil des Buches behandelt sie die technologischen und kommunikationswissenschaftlichen Grundlagen sowie die Einsatzgebiete von Big Data. Anschlieend untersucht sie die Barrieren und entwickelt potentielle Lsungsanstze. Die Autorin zeigt, dass die Herausforderungen von Big Data primr die Bereiche Daten, Ethik, Gesellschaft, Organisation, Rechtslage sowie Technologie betreffen, und erklrt, wie Unternehmen diese beeinflussen knnen. Die praktische Umsetzung von Potential und Lsungen veranschaulicht Stefanie King anhand eines fhrenden Unternehmens der Gesundheitsbranche in den Vereinigten Staaten von Amerika.
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