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Effiziente Unternehmensplanung

Effiziente Unternehmensplanung

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658068394
Condition
New
Product Description

Eine effiziente Unternehmensplanung kann messbar zum Gesamtgeschftserfolg beitragen. Dabei kommt es wesentlich auf die Auswahl der geeigneten Planungsinstrumente an. Dieses Buch untersttzt CFOs und Fhrungskrfte dabei, Strken und Schwchen der Planung im Unternehmen zu identifizieren, den Planungsprozess effizient zu gestalten sowie in der Unternehmensteuerung effektiv zu verankern. Erlutert wird der praktische Einsatz von Business Analytics und von Konzepten wie integrierte Business-Planung sowie deren Auswirkung auf die Planungseffizienz und -effektivitt. Ein berblick ber branchenspezifische Trends und Besonderheiten, u.a. Manufacturing, Automotive und Finanzdienstleistung, rundet das praxisnahe Werk ab.

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