Compare Prices | Create Shopping Lists with Price Drop Alerts | Set Coupons, Promo Codes & Sales Alerts | Get Access to Exclusive Deals and Much More... All in One Place | Read all about it here

Excel 2016 for Advertising Statistics

Excel 2016 for Advertising Statistics

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783319721040
Condition
New
Product Description

This text is a step-by-step guide for students taking a first course in statistics for advertising and for advertising managers and practitioners who want to learn how to use Excel to solve practical statistics problems in in the workplace, whether or not they have taken a course in statistics. Excel 2016 for Advertising Statistics explains statistical formulas and offers practical examples for how students can solve real-world advertising statistics problems. This book leaves detailed explanations of statistical theory to other statistics textbooks and focuses entirely on practical, real-world problem solving. Each chapter briefly explains a topic and then demonstrates how to use Excel commands and formulas to solve specific advertising statistics problems. This book gives practice in using Excel in two different ways: (1) writing formulas (e.g., confidence interval about the mean, one-group t-test, two-group t-test, correlation) and (2) using Excels drop-downformula menus (e.g., simple linear regression, multiple correlation and multiple regression, and one-way ANOVA). Three practice problems are provided at the end of each chapter, along with their solutions in an Appendix. An additional Practice Test allows readers to test their understanding of each chapter by attempting to solve a specific practical advertising statistics problem using Excel; the solution to each of these problems is also given in an Appendix. Includes 167 illustrations in color Suitable for undergraduates or graduate students.

Available Colors
Available Sizes
1 Offer Price Range: $54.99 - $54.99
BEST PRICE

Single Product Purchase

$54.99
@ Link.springer.com     BUY Now

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
Contact Store Call Store Contact Support
$54.99 $54.99

$54.99
See Site In stock Visit Store

Similar Products

Nuclear Waste

$109.99

Fundamentals of Applied Multidimensional Scaling for Educational and Psychological Research

$79.99

Talking Points in Dermatology - III

$84.99

Assessment Center und Risikomanagement bei Personalentscheidungen

$49.99

Advances in Biometrics

$109.99

Variational Calculus, Optimal Control and Applications

$84.99

Sozialpdagogik und Menschenbild

$84.99

Geburtshilflicher Phantomkurs in Frage und Antwort

$59.99

Topics in Optimal Design

$54.99

Business Research Methods

$52.38

Vertical Integration and Regulation

$54.99

New Solutions for the Space Debris Problem

$54.99

Cereal Grain Quality

$219.99

The Great Debt Transformation

$54.99

Advances in Database Technology - EDBT '92

$84.99

The Management of Productivity and Technology in Manufacturing

$39.99

Dry Clutch Control for Automotive Applications

$109.99

Gravitation and Cosmology

$39.99

Decision Making Algorithms for Hydro-Power Plant Location

$49.99

Psychiatric Vulnerability, Mood, and Anxiety Disorders

$199.99

DNA and Histone Methylation as Cancer Targets

$129.00

Public Health in Europe

$169.99

Differential and Difference Dimension Polynomials

$109.99

The Militarisation of Behaviours

$129.99

Financial Integration

$109.99

The Chosen

$54.99

MicroRNA Regulatory Network: Structure and Function

$169.99

Intelligente Vergabestrategien bei Groprojekten

$17.99

Combinatorial Methods in Density Estimation

$84.99

Principles for Dealing with the Changing World Order: Why Nations Succeed and Fail by Ray Dalio

$35.00

Theatre and Religion on Krishnas Stage

$39.99

Regional Mortality Differences in Germany

$109.99

Mass Spectrometry Imaging of Molecules

$219.99

Fettgewebe zu Unrecht ungeliebt

$17.99

Mathematics Inspired by Biology

$39.99

Crime's Power

$109.99

Selected Works of Peter J. Bickel

$129.00

Creativity and Innovation in the Music Industry

$129.00

On the Dynamics of Exploited Fish Populations

$169.00

European Monetary Integration

$39.99