Development Report on Chinas New Media
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Product Details
Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9789811036828
Condition
New
Product Description
In this book, specialists and scholars present a comprehensive account of the latest developments in Chinese new media. The articles explore important areas such as security of cyberspace in China; the development of WeChat and micro-blogs; public opinions of social media and the transformation of traditional media. It also summarizes the development of the new-media industry, including digital TV, mobile games, the online video industry, IPTV, new-media advertising and mobile news applications. It is a valuable reference work for researchers and professionals working in media.
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