Low-Income Consumers as a Source of Innovation
Best Price (Coupon Required):
Buy Low-Income Consumers as a Source of Innovation for $36.00 at @ Link.springer.com when you apply the 10% OFF coupon at checkout.
Click “Get Coupon & Buy” to copy the code and unlock the deal.
0 Reviews
Set a price drop alert to never miss an offer.
1 Offer
Price Range: $39.99 - $39.99
BEST PRICE
Single Product Purchase
$36.00
@ Link.springer.com
with extra coupon
Price Comparison
Seller | Contact Seller | List Price | On Sale | Shipping | Best Promo | Final Price | Volume Discount | Financing | Availability | Seller's Page |
---|---|---|---|---|---|---|---|---|---|---|
BEST PRICE 1 Product Purchase
|
|
$39.99 | $39.99 |
|
10% OFF
This deals requires coupon
|
$36.00 | See Site | In stock | Visit Store |
Product Details
Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658089290
Condition
New
Product Description
The dissertation shows why innovations are vital to succeed in the low-income market segment, i.e. the four billion people living on less than 8 USD per day. In particular, it explores the role low-income consumers can play in corporate innovation processes. The study tests and expands theoretical findings on user innovations and lead users in the Brazilian low-income context. The findings also aim to enhance the capacity of companies to develop new solutions for the so far untapped low-income market by leveraging the knowledge of their target group.
Available Colors
Available Sizes