Compare Prices | Create Shopping Lists with Price Drop Alerts | Set Coupons, Promo Codes & Sales Alerts | Get Access to Exclusive Deals and Much More... All in One Place | Read all about it here

Konsumentennutzen & Heterogenitt

Konsumentennutzen & Heterogenitt

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658331610
Condition
New
Product Description

Sina Kristin Unger untersucht anhand von zwei empirischen Studien, inwieweit sich Konsumentengeschlecht, nationale Kultur und Persnlichkeitsmerkmale als Kategorien fr die zielgruppenspezifische Konsumentenansprache eignen. Die Arbeit baut auf Erkenntnissen auf, wonach heterogene Konsumentenbedrfnisse Marken- und Produktprferenzen beeinflussen knnen. Beide Studien liefern konkrete Anhaltspunkte fr eine zielgruppenspezifische Konsumentenkommunikation.

Available Colors
Available Sizes
1 Offer Price Range: $54.99 - $54.99
BEST PRICE

Single Product Purchase

$54.99
@ Link.springer.com     BUY Now

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
Contact Store Call Store Contact Support
$54.99 $54.99

$54.99
See Site In stock Visit Store

Similar Products

Internationale Talententwicklung in der digitalen Arbeitswelt

$17.99

Surface Engineering and Functional Nanomaterials for Point-of-Care Analytical Devices

$219.00

Wertakzente im Bauwesen 4.0

$34.99

Introspektion als Wirkfaktor in der Psychotherapie

$49.99

Zum Konzept der Liquidittsfalle

$64.99

An Agenda for Sustainable Development Research

$179.99

Multi-disciplinary Trends in Artificial Intelligence

$54.99

Ligetis Macroharmonies

$129.99

Talent Development in European Higher Education

$59.99

Vegetation and Production Ecology of an Alaskan Arctic Tundra

$84.99

The Hidden Lives of Big Beautiful Women

$129.99

Nationalisms Old and New

$109.99

Clock Generators for SOC Processors

$84.99

The Future of Global Affairs

$49.99

Carotenoids: Structure and Function in the Human Body

$169.00

Digital Forensics and Watermarking

$39.99

Global Impact of the Ukraine Conflict

$169.99

Handbook of Inpatient Cardiology

$99.00

Grundstze ordnungsmiger Sicherungsbilanzierung nach IFRS und HGB

$69.99

Ask the Right Question

$54.99

Jane Austens Achievement

$44.99

Mathematische Begriffe visualisiert mit Maple

$59.99

Proceedings of International Conference on IoT Inclusive Life (ICIIL 2019), NITTTR Chandigarh, India

$219.99

Communicable Diseases of the Developing World

$259.00

Magnetic Resonance Imaging

$54.99

Soft Power Made in China

$79.99

Inflammatory Bowel Diseases 1986

$169.00

VHDL and FPLDs in Digital Systems Design, Prototyping and Customization

$84.99

Bad Guys in The Furball Strikes Back (The Bad Guys #3)

$4.49

Aufgaben zu Technische Mechanik 13

$19.99

Next Generation Intelligent Environments

$109.00

IUTAM Symposium on Waves in Liquid/Gas and Liquid/Vapour Two-Phase Systems

$219.99

Bildungs- und Berufserfolge junger Migranten

$39.99

Computational Texture and Patterns

$59.99

Computation and Comparison of Efficient Turbulence Models for Aeronautics European Research Projec

$54.99

Psychiatrie der Verfolgten

$69.99

Kostenmanagement

$44.99

Trust and Trustworthy Computing

$54.99

Recuperating The Global Migration of Nurses

$54.99

ASEAN, Sovereignty and Intervention in Southeast Asia

$84.99