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Taking Fame to Market

Taking Fame to Market

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9781137344274
Condition
New
Product Description

This book explores, from a sociological perspective, the relationship between acting as symbolic work and the commercialization of popular culture. Particular attention is paid to the social conditions that gave rise to stardom in the theatre and cinema, and how shifts in the marketing of stars have impacted upon contemporary celebrity culture.

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