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Measuring Customer Experience

Measuring Customer Experience

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9781137375452
Condition
New
Product Description

Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.

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