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The Social License

The Social License

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9781349475353
Condition
New
Product Description

A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.

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