Copied The Corporate Brand
The Corporate Brand
What determines the strength of a corporate brand? And how can it be enhanced? A corporate brand conveys a company's reputation to its audience. It is about far more than names and logos. A successful corporate brand links the corporate name to the company's distinctive qualities such as service or value. This book's fundamental premise is that organisations should use all forms of communication - be they performance of products and services, the action of employees or advertising - to build interactive relationships with their audience. It shows how successful corporate brands build and maintain both 'corporate identity' and reputation.
Price Comparison
| Seller | Contact Seller | List Price | On Sale | Shipping | Best Promo | Final Price | Volume Discount | Financing | Availability | Seller's Page |
|---|---|---|---|---|---|---|---|---|---|---|
|
BEST PRICE 1 Product Purchase
|
|
$84.99 | $84.99 |
|
$84.99 | See Site | In stock | Visit Store |
Reviews
Questions & Answers
CT of the Peritoneum
$219.99
Basiswissen Palliativmedizin
$37.99
Molecules containing Five or More Carbon Atoms
$549.99
Data Mining Algorithms in C++
$79.99
Cryogenic Regenerative Heat Exchangers
$169.99
Government, Business, and the Politics of Interdependence and Conflict across the Taiwan Strait
$54.99
Strafrechtliche Auswirkungen der Insolvenzordnung
$64.99
The Interferon System
$39.99
Die Aufgabe der Absatzwirtschaft
$59.99
Advances in Transportation Geotechnics IV
$379.99
Das Bild des Abendlandes in den altrussischen Chroniken
$59.99
Video Atlas of Hypospadias Surgery
$159.99
Leasing und Factoring
$49.99
Bio-Inspired Models of Network, Information, and Computing Systems
$39.99
Chemical Carcinogenesis 2
$39.99
Antibiotics and Antimicrobial Resistance Genes
$169.99
Das Geheimnis der transzendenten Zahlen
$29.99
Science and Culture
$169.99
Gender- und Diversity-Management
$54.99
Advances in Radiosurgery
$54.99
Smart Futures, Challenges of Urbanisation, and Social Sustainability
$249.99
Migration and Labor Market Adjustment
$54.99
Agribusiness Innovation and Contextual Evolution, Volume I
$169.99
Chiral Lewis Acids
$219.99
The Tragicomical History of Thermodynamics, 18221854
$99.00
Model Driven Architecture - Foundations and Applications
$39.99
Information Security and Privacy
$39.99
Die Mckenplage und ihre Bekmpfung
$54.99
The Entrepreneur in Rule-Based Economics
$109.99
Strategisches Ersatzteilmanagement in Closed-Loop Supply Chains
$99.00
Grundri der kosmetischen Chemie
$44.99
Sequential Data in Biological Experiments
$39.99
Biology of the Integument
$129.00
Evolutionary Perspectives on Social Psychology
$249.99
Chinese Porcelain in Colonial Mexico
$119.99
The Faerie Handbook: An Enchanting Compendium of Literature, Lore, Art, Recipes, and Projects by Faerie Magazine
$35.00
Queer Commodities
$39.99
ICT for Intelligent Systems
$229.00
The Demands of Motherhood
$54.99
Work-Life Balance and Women's Entrepreneurship
$109.99
